A website will do well if it gets a lot of visitors. Visitor traffic makes or breaks a site that is selling something. Sites get more visitors the higher up they are on the search engine rankings. Search engine optimization can increase these rankings. If you intend to use it for your site, keep reading.
Break up long articles into shorter parts. Pages that are long don’t do as well as the short ones within search engine results. More importantly, your visitors will give up after a page or so.
To improve your search engine rankings, use many variations of your keywords, including misspellings, in your meta tags. These meta tags are one of the main spots that the search engine bots use to determine what your site is about. For example, if your website is about shot glasses, put “shot glasses” in your metatag but also include “shot glases” and “shotglasses”.
PageRank increases are not just about gaining visitors, but in keeping them on your site. New evidence suggests that the length of time a visitor spends on a website influences the sites rankings. The amount of time someone spends on your site will have an impact on your rankings. A forum, for instance, is a good way to keep people on your site longer.
One SEO technique to try is a blog. Link it with other related blogs and see your traffic increase. It is not difficult to get a blog ranked on the results page of the search engines, as long as you constantly update the content. The more backlinks you have to your site, the higher you’ll rank on the search engine results page.
Hone in on one component of your business on each page. Avoid shoving too many things on one post or page. You will only confuse your customer and keep them from coming back. Each page should be focused on one product or sales effort.
To make a specific page of a website more search engine friendly, include keywords in the page’s URL. Try to reduce the amount of numbers and symbols your site’s URL has. This is why it is important to use relevant keyword to improve traffic to yoru site.
Try including transcripts for videos or audio you post to your site. When you make the effort to include the transcripts, the search engine crawlers will be able to read and rank your page.
Improving your description tags will also increase your search engine ranking, which in turn will increase the number of visitors your site receives. The content in this area shouldn’t exceed 30 words. You should never go higher than 100 KB on the page.
Search Engine Optimization
As stated earlier, the success of a website is determined by visitors. Visitors are crucial for retail sites. The better a site is ranked with the search engine, the more popular it will be. Using search engine optimization can increase these rankings. Use the tips in this article to better your understanding of search engine optimization.
By Marwan Ragheb, executive partner, Lattonis Ltd, Cyprus. Copyrights 2015 Marwan Ragheb, all rights reserved. Please contact firstname.lastname@example.org if you wish to reproduce part or all of the material, we encourage you to share knowledge!